What I bring to a product
From goals to launch

Design at the product and business level I propose improvements and assess which problems are worth solving. I make informed decisions, work with the team to launch solutions, and evaluate their impact

Product approach I propose improvements and assess which problems are worth solving. I make informed decisions, work with the team to launch solutions, and evaluate their impact

Product approach, 1 of 4

Drivee · Goals

A goal aheadEvery trip counts

A little closerWith every trip

15/30 till Aug 195 000 ₽
Business impact NDA
Ride uplift
Trips per driver
Driver feedback
Want Goals to continue
Reported taking more trips
Different kinds of goals

Daily wins Bigger milestones

Live Activities

A nudge when you’re close

Drivee

5 more trips to earn $ 1 000

One trip closer

A little progress, every day
A passenger leaves the green Drivee car

One more thing

Photo checkBefore going online

Drivee · clickable

Orders are paused

To keep taking orders, complete the steps below

OnboardingBrought to life

Froot · clickable

Find your everyday
essentials

And something extraordinary

Concept 1 of 3: Photo check Before going online

ABOUT

I turn business goals into clear user experiences

When a company needs to launch something new or make an existing product better, I turn business goals into experiences people can use with ease

I dig into the metrics, explore possible solutions, and test them with prototypes before development begins

Then I work with the team to bring the chosen solution to life and measure its impact

The experience

2024 — present

Product designer

Drivee

2021 — 2024

Design Director

Akhter Studios

2019 — 2021

Product designer

Froot

2019

UX/UI designer

Cyprus Invest

2018 — 2019

Product designer

Pillowz

Still learning

Data-Driven Product ManagementGoPractice · 2020

I stay hungry.
I stay foolish